The innards of a Social Media Analytics report

I work with a lot of different social media listening and tracking tools and while some posses a freak ability to be able to briskly skim through blog posts and Twitter searches, most clients would cringe at the idea of sifting through tons and tons of both relevant and junk information. This is why clients are clients and I’m sitting in front of a computer lurking Technorati. Since most people are dumb-dumb’s its good to make your report as straight-forward as possible.... Read More

Seth Godin FAIL

The other day, “Marketing Guru” Seth Godin launched a service with the help of Squidoo. Brands in Public is basically an aggregator that brands can use to organize conversations about themselves in social media. Sounds cool, right? So why are people so pissed? The tool pulls all the information into a dedicated profile. Squidoo has already taken the liberty of creating a bunch of “unofficial” company ones already in hopes that the companies themselves would... Read More

this week: favorite internet things

This weeks top things: 1. MP Change: some crazy japanese morph thing, you upload a picture and put silly things on your head. This thing is almost as fun as Photobooth for Macs is. 2. Twits: Washington Post thought up this gem of a viral vid. Celebrity Twitter dramatic readings. 3. 19lb Baby: Yeah.  Read More