Bloggers, product endorsements and the FTC

Yesterday, the FTC published an amendment to one of their advertising guides in regards to testimonials and endorsements. The amendments to the guides (which prior, haven’t been touched since 1980) have been altered to take bloggers and other forms of social media into account. Basically, if you’re a blogger or someone getting paid to write stuff about a product on the internet, you better be sure to disclose all the free crap you’re getting in return, otherwise... Read More

This week: Favorite things on the internet

This week, I am obsessed with: 1. Debaser, 90′s dance party: Probably the best dance party in the Bay Area. They’ve finally launched a website with all their lovely photos, for your time capsule. Stuff to show your grand kids. 2. Stuff Hipsters Hate: Self explanatory. I ROTFALMAO whenever I frequent. Be sure to follow them on Twitter. 3. Talking Heads: This Must Be the Place (From Stop Making Sense): takes me to a happy place.  Read More

Don’t waste time going to band practice

If you’re anything like me, you really don’t have the 20 hours a week to devote to jamming at the studio with the band, or the capital to be able to fund recording a mediocre album with some badass engineer. Also, (if you’re anything like me) you feel like everything and anything is cooler when done through social media. Tools like Indaba and Bojam are changing the way bands are being formed and providing an easy way for musicians from all around the world to... Read More