The innards of a Social Media Analytics report

I work with a lot of different social media listening and tracking tools and while some posses a freak ability to be able to briskly skim through blog posts and Twitter searches, most clients would cringe at the idea of sifting through tons and tons of both relevant and junk information. This is why clients are clients and I’m sitting in front of a computer lurking Technorati. Since most people are dumb-dumb’s its good to make your report as straight-forward as possible.... Read More