5 Great Uses of Facebook PlugIns

Excerpted from the Mojave Blog. Facebook’s reach continues to grow as popular web destinations open their doors (and users) to the Facebook Open Graph API. While companies like Pandora and Yelp have developed custom API integrations, other sites like BuzzFeed and Levi’s are testing the waters with more simple, streamlined methods of implementation with the help of Facebook’s Social Plugins. These plugins are easy to add to any site (since they’re just one... Read More

5 Things Facebook Could Do Better (if At All)

A couple of friends and I got together for about 4 minutes and came up with a list of things we hate about Facebook. Aside from things like “My mom is on it” and “Farmville”, we decided that these were the things Facebook could do better (if at all): 1. Allow user to dictate what “Top News” is. The top news feed should be a culmination of anything relevant to YOU, the user. This is what shows up automatically when you open Facebook on your... Read More

Be more relevant to your Facebook fans by geo-targeting

We’re all aware of the fact that Facebook has become a social hub for many brands and companies, if not the most popular platform for social marketing. As more companies hop on the social media bandwagon, it becomes a constant struggle to cut the clutter that so often fills our news feeds. On the other side of the mirror, businesses (especially national brands with multiple locations) are battling efforts to maintain a non-annoying presence, while still trying to give their... Read More